Dating the Internet Way
April 17, 2008
The Online Publishers Association, a trade organization of online media companies, recently released a report showing the growth in the Internet dating business. Consumers spent $302 Million on paid personals and dating content in 2002, more than three times the $72 Million spent on the same services the previous year, the study found (Source: FOXNews.com). Since then, online personals have experienced explosive growth. A recent Jupiter Research report projects that online personals revenue will more than double in the next five years, from $900 Million in 2007 to $1.9 Billion in 2012 (Source: SunHerald.com).
Cody Ventures Corp. (OTC: CVCP) is both an Internet idea company and an Internet content and website development company, and therefore in the unique position of being able to address the legitimate wants, needs, and concerns of an Internet-based community and having the resources and opportunities to make these discussions come to fruition. Through its current property www.theouterpost.com, a social networking site geared towards connecting individuals through their common interests in music, art, fashion, and culture, and the upcoming www.togetherlove.com, a fresh new dating website, Cody Ventures is developing a portfolio of valuable Internet properties. The Company employs a cohesive team of highly skilled professionals with valuable expertise in numerous phases of creative development, marketing, software applications and more in order to cultivate web content consistent with the Company's larger mission of maintaining the spirit of cognizant stewardship and creative innovation that the collective, inspired community of the web flourished.
According to a recent study by Nielsen//NetRatings, a global leader in Internet media and market research, the top 10 social networking sites as of April 2006 collectively grew 47% year over year, increasing from an unduplicated unique audience of 46.8 million last year to 68.8 million in April 2006, reaching 45% of active Web users. According to Jon Gibs, senior director of media, Nielsen//NetRatings, "Social networking sites are the reality television of the Internet. The content is relatively inexpensive for publishers to produce, and social networking is not a fad that will disappear. If anything, it will become more ingrained in mainstream sites…" (Source: Nielsen//NetRatings). Recent statistics demonstrate that this astounding growth has continued unabated, and MySpace is currently the leader with more than 110 million active users, but competition in this industry is anything but a zero-sum game, as Facebook boasts more than 60 million users and doubling every six months. Clearly, the industry has yet to reach a ceiling, and innovative platforms like theouterpost.com that offer unique benefits to users have every opportunity to reach an expanding audience.
Cody Ventures boasts a highly experienced team of industry professionals, with extensive experience in a wide range of fields that all contribute to the success of the Company. For instance, the Company maintains an in-house creative development and branding team, complemented by state of the art software systems and media management. Other in-house capabilities include a Web 2.0 application development team, next generation media and content delivery systems, and the utilization of unique search engine optimization and email marketing techniques, all providing for a highly flexible and adaptable staff with the capacity to respond to a wide range of needs and demands.

